Search Engine Optimization “SEO” is extremely important. When a website is published, you would want future clients to find it by typing the names of products and services you provide, and not the actual name of your website which at this point people do not know.

When you first publish your website the only way that it will be found is by typing its web address in the search bar, and that’s if the site is indexable otherwise it won’t even show at all.

To try countering this problem people often opt to paying for ads, often resulting in a full depletion of funds with very little to no results.  The ideal scenario is to be found  “Organically” when the prospective client types “Keywords” in the search bar.  The problem however, is that many competitors are doing just that, often doing it on their own with little knowledge about the complexity of it.

Search Engine Optimization is a strategy, an art to drive traffic to your website from search engines. Implementing proper SEO strategies kick starts  your online presence and visibility. By continuing this process you make your presence stronger and stronger.

Don’t forget this is competition, you do want that first page results and when you’re there others would want your placement. This is why it is so important to always stay on top of your SEO.